Curriculum in Public Relations
Students must apply for admission to the PRCM major. All applicants must have completed 30 hours of course work (including the university core or its equivalents), JRNL 1100 with a B or better, and earn a minimum 2.3 GPA in , ENGL 1120, and Core Social Science. See the School director or the associate director for Public Relations for further information. Students who transfer to Auburn University’s PRCM major are required to take a minimum of 21 hours in the AU program.
|ENGL 1100 English Composition I||3||Core Social Science||3|
|Core History||3||Core Humanities2||3|
|Foreign Language I (College Core)||4||Elective||3|
|Core Mathematics||3||ENGL 1120 English Composition II||3|
|COMM 1000 Public Speaking1||3||Foreign Language II (College Core)||4|
|Core Literature||3||PRCM 2400 Foundations of Public Relations3||3|
|JRNL 1100 Journalism Fundamentals||3||PRCM 2500 Public Relations Case Studies3||3|
|CMJN 2100 Concepts in Communications and Journalism||3||Core Science II||4|
|Core History||3||Core Fine Arts||3|
|Core Science I||4||ECON 2020 Principles of Microeconomics||3|
|PRCM 3260 Strategic Communication in Public Relations||3||PRCM 4020 Digital Style and Design in Public Relations Messages||3|
|Electives||3||Course from Group 2 4||3|
|Supporting Course Work5||3||PRCM 3000 Multimedia Writing for Public Relations3||3|
|Course from Group 1 4||3||Course from Group 1||3|
|Course from Group 2||3||Supporting Course Work5||3|
|Course From Group 2 (2)||6||PRCM 4500 Public Relations Campaigns||3|
|PRCM 4400 Public Relations Research3||3||PRCM 4920 Internship||3|
|Elective||2||Supporting Course Work5||3|
|Supporting Course Work5||3||Elective||3|
|UNIV 4AA0 University Graduation||0|
|Total Hours: 120|
COMM 1000 fulfills SLO 7.
If Literature requirement was completed prior to Fall 2013, Core Humanities must cover SLO 3.
This course is a prerequisite for PRCM 4500.
Students should meet with their advisers about appropriate courses from Groups 1 and 2.
Students should meet with their advisers to identify Supporting Courses.