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Agricultural Communications Major

The Agricultural Communications program is designed to produce graduates who possess exceptional communication skills meshed with a strong science-based background in agriculture and natural resources. This degree enables graduates to communicate vital information related to science, agriculture, natural resources, food and the environment to diverse audiences. Agricultural Communications graduates are prepared to work in the public and private sectors—from corporations to government agencies to nonprofits—pursuing a variety of careers including: writers, photographers, graphic designers, Web developers and managers, videographers, electronic/digital media producers, marketing specialists, public relations practitioners, publishers, researchers, distance education specialists, overseas development workers, extension educators and managers and editors of magazines and other printed or online news venues. Graduates work throughout corporate America, institutions of higher learning, government agencies, medical technology operations, lobbyist and advocacy groups, non-profits and research organizations in the public and private sector. This combination of technical subject matter knowledge and communication skills is not found in other curricula. The program also prepares students for graduate and professional schools, including law school.

Goals are to develop proficient communicators who 1) promote a broader understanding of agriculture, natural resources, the environment and science among a diverse and global citizenry; 2) recognize and exercise with integrity, their potential as catalysts for using information technologies and knowledge to improve the quality of life for others; 3) possess a thorough understanding of the important social, scientific, economic and environmental concepts and issues that relate to agriculture and natural resources; and 4) apply critical thinking skills to understand and explain complex agricultural and environmental issues and their implication on local, national and international levels. Opportunities for portfolio development within the degree program are extensive through internship and practicum classes.

Curriculum in Agricultural Communications

Freshman
FallHoursSpringHours
BIOL 1020 Principles of Biology
   & BIOL 1021 Principles of Biology Laboratory
4BIOL 1030 Organismal Biology
   & BIOL 1031 Organismal Biology Laboratory
4
ENGL 1100 English Composition I3ENGL 1120 English Composition II3
MATH 1130 Pre-Calculus Trigonometry3AGRI 1080 Agricultural Communications3
COMM 1000 Public Speaking3Core History 23
Core History 13Core Social Science13
 16 16
Sophomore
FallHoursSpringHours
CHEM 1010 Survey of Chemistry I3COMM 3500 Foundations of Human Communication3
CHEM 1011 Survey of Chemistry I Laboratory1Communication Elective (JRNL)23
Core Humanities (Fine Arts)3Ag Group I33-4
JRNL 1100 Journalism Fundamentals3COMP 1000 Personal Computer Applications2
Core Humanities (ENGL Literature)3Core Humanities (PHIL)3
CMJN 2100 Concepts in Communications and Journalism3 
 16 14-15
Junior
FallHoursSpringHoursSummerHours
COMM 3600 Foundations of Rhetoric and Social Influence3MDIA 3300 Foundation of Mass Communication3AGRI 4920 Internship in Agricultural Communication and Leadership3
AG Support Courses3Communications Elective (JRNL)23 
Communications Elective (RTVF)23CSES 2040 Basic Soil Science4 
Ag Group II34Ag Group III33-4 
ECON 2020 Principles of Microeconomics3Free Elective1-3 
 16 14-17 3
Senior
FallHoursSpringHours
PRCM 2400 Foundations of Public Relations3Communications Support Courses56
Communications Support Courses56Ag Support Courses3
AGEC 4070 Agricultural Law3Communication Elective (PRCM)23
AGEC 3010 Agribusiness Marketing or 4000 Principles of Agribusiness Management3UNIV 4AA0 University Graduation0
 15 12
Total Hours: 122-126
1

Students will choose from the following: ANTH 1000, GEOG 1010/GEOG 1017, PSYC 2010, SOCY 1000/SOCY 1007, UNIV 2710 or UNIV 2720/UNIV 2727.

2

Communications Electives: Must be selected from 2000 or higher level courses in the following areas: JRNL (2 Courses), PRCM (1 Course) and RTVF (1 Course).

3

Agriculture Electives: Choose one from each group: Group I - Animal Sciences: ANSC 1000 or POUL 1000 (Fall only) or FISH 2100 (2nd Summer session only) Group II - Plant Sciences: AGRN 1000 or HORT 2010 ( Fall onlyO or HORT 2020 ( Fall only) Group III - Insects and Diseases: ENTM 2040 or ENTM 3040 or PLPA 3000

4

Agriculture Support Courses: Must select 6 hours preferrably from 3000 or higher level courses in the following areas: AGRI, AGEC, AGRN, ANSC, ENVI, FDSC, FISH, HORT, or POUL

5

Communication Support Courses: Must select 12 hours with at least 6 hours being at the 3000 or higher level from the following areas: COMM, JRNL, PRCM, or RTVF